ReThinking Beliefs
For Those Who Still Can
Welcome
Imagine a theory that describes human behavior in a simple easy to understand way, yet you may not be able to believe it. How do I get through to you?
This blog examines why it’s so difficult to change minds even with facts and hard evidence. The theory in a nutshell, is that beliefs are like viruses. They infect our minds and have no other purpose than to stay there and spread to other minds. […]

Who’s In Control?
It seems that most people would rather die than change their mind and nobody is asking why. It is somehow noble to “stick to your guns” regardless of the truth. Politicians are criticized for changing their mind and labeled a “flip-flopper” often ending a career. […]

Introduction
If I were to say, “Long before the terrorists on 911 hijacked those planes their beliefs hijacked their minds,” few would disagree. But if I then said, “We are all hijacked by our beliefs,” you would think, “Not me I’m smarter than that.” […]